Product (Red) as Propoganda

The Product (RED) brand is a good use of propaganda in today's society. Its everywhere. From the Gap clothing line, to Nike products, to a special Apple iPod. Product (RED) is not the most apparent form of propaganda but it is still a call to action for consumers. The group uses a bright and vibrant red color to catch consumers eyes. Additionally with the Gap line, they use (RED) to create other words on the clothing. These include words such as: powe(RED), desi(RED), and inspi(RED). The call for action that the Product (RED) line promotes the global fight against AIDS in Africa.

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Product Red Logo: https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjDZqByYJdO8M1bx2iuPdBav-zFnMi_gW0Hc_d6Xr9eMJZVlzzHhW14pABVp1BL5qODwNuuc8z_YEExw3T_AXXjr0u_FbpP20ptZhKhm5oI_2vlDP26647aH2LrQFfXvm3-9ghfIUDe5K0/s320/Home_Left_(RED)Africa.sflb.gif